TEACHER MARKETING ACADEMY
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Want to earn what you deserve?
Despite cranking out tons of content, so many stay stuck on the content creation hamster wheel. That's where I come in.
I help you build a sustainable marketing strategy based off of your strengths. Learn fundamental marketing and business savvy strategy, with me as your personal Marketing Coach along the way.
With 8 interactive Vaults from someone with over 5+ years in the corporate EdTech industry, I teach you what others haven't experienced.
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Create content that you feel excited and confident about
Leave the course with a marketing plan and new found strategies for your business
Why pay $250 for one coaching call, when you can get THREE calls AND on-demand strategy videos?
Marketing Academy + Private 1:1 Coaching
With on-demand video and text guidance + 1:1 Coaching, this is the most cost-effective way to get knowledge, without overpaying for consulting.
Why this model?
- Real marketing, simplified
- Get the foundations in the course so you can dive even deeper in strategy sessions
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VAULT #1: BRAND STORYTELLING
- Learn the power of storytelling and how different content pieces you'll create can lead to a desired behavior
- Niche down, while still giving yourself the creativity to have multiple interests (yes, it exists!)
- Craft a unique voice to tailor content to your target teacher
VAULT #2: THE TEACHER JOURNEY
- Understand how content for the buyer's journey can inspire people to take action
- Craft content that resonates with all teachers in every stage of the buying cycle
- Plan content that takes your target teacher through the marketing funnel and map out the teacher journey for your products and area of focus
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VAULT #3: ORGANIZING & PLANNING CONTENT
- Generate endless content ideas with SEO-driven strategies to guide your ideation process
- Develop a system to ensure a steady stream of new content ideas
- Plan your content months in advance with my digital itemization process walkthrough to eliminate the guesswork
- Outpace your competitors by designing a list of upcoming projects and product
VAULT #4: RECYCLING CONTENT
- Turn content repurposing into action. Get my exact formula for repurposing content
- Don't let your content go to waste. Multiple your content's impact with a plan to keep
- Multiply your content's impact with a plan for recycled content waiting to be deployed
- What's the secret to the brain and productivity? Get the most out of your limited work time with this one shift
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VAULT #6: ANALYTICS
- Lean quick ways to look at analytics that fuel channel growth
- Learn what UTMs are and how it can help track efforts
- Learn how to create UTMs through TPT
- Get insight into looking at themed content performance and how that determines to start, stop, or continue
- Learn strategies to double down on top performing binge-able content
VAULT #7: CREATING A CONTENT STRATEGY
- Bring to practice everything you've learned in this Vault
- Get my monthly content framework blueprint that I've refined for the past 6 years
- Craft a monthly content strategy based on your business and content goals
- Learn about business Key Performance Indicators and how to set them up for your business
- Access my monthly content planner (filled out!)
Your goals, your Coach, your journey
This is more than a passive course. Get the individual attention you deserve & achieve your results that much faster.
The course gives you the knowledge you need, and personalized coaching provides accountability and motivation.
Enroll Now!
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I'M AMBER!
While spending 10 years in the teacher business world, I've picked up a few things.
I understand the teacher market...
- Veteran Teacher, Pinterest Marketing (2 million+ monthly views) , Hit two milestones on TPT in 3 years, & Teacher Blogger (1.5 million unique views)
I've led strategic roles for an EdTech company...
- EdTech Consultant multiple Edtech companies
- Head of Marketing for an EdTech Company
- Led Content Strategy, Social Media, & Influencer Marketing at Nearpod and Flocabulary
- Worked on Product Marketing, Email Marketing, and Campaign management/growth strategy at Nearpod and Flocabulary
- Promoted at Nearpod THREE times and held a senior leadership level role
My unique experience is now your advantage. If a company that sold for 650 million dollars trusts me to lead their content strategy, you can trust me with your business.
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Elevate your content. Elevate your brand
Get the insights other teacher coaches don't have
Don't let uncertainty hold you back!
Book a call with me (no strings attached!).
You might just end up kicking yourself for not doing it sooner.